Enterprise mission: To create value, create opportunity, create benefit, the enterprise is facing great temptation in the fierce competition in the market, to identify the can do and cannot do can influence the survival and development of the enterprise; only by wisdom and firm position can one well handle the can do and cannot do.

▲Meaning of enterprise mission Enterprise mission is the purpose and intention of the establishment and operation management, is the purpose of the enterprise existence or the contribution to certain aspect for the society development, is the behavioral orientation of the enterprise presenting itself in deep.

▲Enterprise mission Enterprise mission: Create value, create opportunity, create benefit. Here we illustrate the behavior and value orientation of the company, the first is 'customer first, to create profit for the customers', the second is 'people oriented, to create opportunity for the employees', the third is 'enterprise based, to create benefit for the society and shareholders', all these reflect our high sense of responsibility to customers, employees, society and to shareholders.

▲Analysis of enterprise mission

1. How to understand 'customer first, to create profit for the customers' 'first' is 'top'. 'Customer first' is ''our clients interest always come first'. This principle reflects our respect to the customers. Enterprise is established for customers, and the customers are important factors for the survival of the enterprise. We cherish our excellent enterprise image in the market, and we promise we won't do anything harmful to the customers. We understand that, only the customers obtain benefit, can we guarantee the profit of the enterprise, employees and the shareholders. 'To create profit for the customers' is the specific fulfillment way of 'customer first'. To create benefit for the customers, we must make a determined effort to create value for the customers. We regard the customers' satisfaction as our responsibility, to surmount customers' expectation is the target of our company, we strive to create value for the customers.

2. How to understand 'people oriented, to create opportunity for the employees, 'orientation' is 'base'. 'People oriented' shows that the development of the employees is the primary purpose as well as the basic motivation for development. We regard the employees as the most valuable resource and wealth for the development of the enterprise, our development based on the high quality team. 'To create opportunity for the employees' is the specific realization of 'people oriented'. The 'opportunity' we referred to include job opportunities, learning opportunities, growth opportunities and development opportunities. Enterprise is the carrier for the survival of the employees as well as for the realization of self-worth, the employees must improve themselves so as to adapt to the circumstances in which fierce competition is going on. Adhering to the philosophy of 'everyone has the equal chance', we will form a platform for the employees to develop with the enterprise.

3. How to understand 'enterprise based, to create benefit for the society and shareholders'. 'Enterprise based' shows the value of the enterprise. Enterprise can promote the development of the times, 'To create benefit for the society and shareholders' is based on the idea of 'enterprise based'. The existence of the enterprise is to create profit. We promise to create profit for enterprise as well as the employees, society and shareholders. As a diversified enterprise, we will continue to create profit for the society and the shareholders and contribute to the development of the national industry.